Ecommerce Development for Retail Brands.
Shopify, Shopify Plus and WooCommerce storefronts built around how people actually buy. Migrations that keep your organic traffic, inventory and fulfilment wired up, and checkout optimised long after launch.
- 120+ storefronts launched
- Zero ranking loss across every migration
- Senior engineers, no junior bench
- Code and accounts owned by you
Technology that understands retail.
A storefront redesign is rarely the goal in itself. What you actually need is more completed checkouts, wholesale orders that do not need a phone call, or a platform that survives a traffic spike without falling over. We start from that outcome and work backwards into the build.
Every engagement is delivered by a senior team who have migrated stores under real deadlines before. You get clean repositories, documented decisions and a storefront your in-house team can extend long after launch.
This work sits inside our ecommerce development practice, and you can see the approach in practice in our TotalDIY case study.
- WHO IT IS FOR
- Brands outgrowing their current platform, and retailers who need B2B pricing logic a template store cannot handle.
- WHAT WE BUILD
- Storefronts, replatforms, B2B commerce layers and the fulfilment and inventory integrations behind them.
- HOW WE APPROACH IT
- Revenue first, platform second. We agree what success looks like in conversion and AOV before we scope the build.
- WHAT YOU OWN
- Your Shopify or hosting account, theme code, app subscriptions and documentation - all in your name.
What we build for retail brands.
Six ways we typically help ecommerce and retail businesses. Most engagements combine two or three.
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Shopify & Shopify Plus builds
Storefronts on the platform built to scale with you, from a first store to multi-entity Plus setups.
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WooCommerce development
Flexible, self-hosted stores for brands who need full control over the stack.
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Zero-downtime migrations
Platform moves executed without losing organic traffic, order history or customer accounts.
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B2B & wholesale commerce
Account-based pricing tiers, minimum order quantities and net-terms checkout on a standard platform.
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Checkout & CRO optimisation
Structured testing on the pages that actually move revenue, not just traffic.
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Inventory & fulfilment sync
Real-time sync between your storefront, warehouse system and any marketplaces you sell on.
The problems retail clients bring us most often.
Four patterns that come up in almost every retail engagement, and what changes once they are fixed.
- 01/ THE PROBLEM
Customers add to cart but do not check out
WHAT WE DOWe rebuild the checkout journey around friction points - fewer fields, clearer shipping costs, trust signals where they matter.
+28%MEDIAN CONVERSION LIFT - 02/ THE PROBLEM
A previous migration was abandoned mid-way
WHAT WE DOA redirect-map-first approach, tested in staging and signed off before the new store ever goes live.
0RANKING LOSS ON MIGRATION - 03/ THE PROBLEM
Wholesale orders still come in by phone
WHAT WE DOAccount-based pricing tiers and a proper B2B checkout, so reps stop taking orders manually.
31%ORDERS MOVED ONLINE - 04/ THE PROBLEM
The storefront is slow on mobile
WHAT WE DOFront-end rebuilt for Core Web Vitals, image pipelines optimised, third-party scripts audited and trimmed.
2.1sMEDIAN LOAD AFTER LAUNCH
A clear process from idea to launch.
The same disciplined delivery process, whichever industry we are building for.
- 01/
Discovery
We audit what exists, interview your team and agree the commercial goal before scoping anything.
DELIVERABLEWritten scope, timeline and fixed price
- 02/
Design
Flows, interface and a component system, tested with real users where it matters.
DELIVERABLEClickable prototype and design system
- 03/
Build
Two-week sprints with a staging link from day one and a demo at the end of each.
DELIVERABLEWorking software, reviewed every two weeks
- 04/
Launch & support
Migration, QA, performance and access checks, then release with a rollback plan and a monthly retainer if you want one.
DELIVERABLELive product, handover docs, training session
Technology we bring to retail.
Chosen so your own team can maintain it after handover. If a simpler tool does the job, we will say so.
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PLATFORM
- Shopify Plus
- Shopify
- WooCommerce
- BigCommerce
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FRONT END
- Hydrogen
- React
- Liquid
- Tailwind
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INTEGRATIONS
- Klaviyo
- Algolia
- ERP & WMS
- Payment gateways
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INFRASTRUCTURE
- Shopify Oxygen
- Cloudflare
- GitHub Actions
- Sentry
Real work in this industry.
All casesA category structure shoppers and Google can both follow
TotalDIY sells paint, hardware and pet supplies under one roof, and its category structure had grown too cluttered for shoppers or search engines to make sense of.
Categories had grown without a plan, mixing very different product ranges together in ways that made sense internally but not to shoppers.
A ground-up WooCommerce redesign, starting in Figma, with cleaner navigation, consistent product placement, and on-page SEO to match.
Business impact for retail clients.
Figures from ecommerce and retail projects delivered in the last three years.
- +28% Higher conversion
Median lift in checkout completion 90 days after launch.
- 2.1s Faster pages
Median largest contentful paint across storefronts launched last year.
- 0 Ranking loss
Across every platform migration we have executed.
- 31% Orders moved online
Median share of wholesale orders shifted off the phone.
Technology that understands your business.
The right digital solution starts with understanding how your business works, from your customers and processes to your challenges and goals.
Discuss your project- 01/
Senior engineers on your project
The people in your kickoff call write the code. No handoff to a junior bench once the contract is signed.
- 02/
We learn your workflow before proposing anything
Discovery starts with how work actually moves through your business - who touches what, where things stall, which spreadsheet everyone secretly relies on.
- 03/
Compliance and constraints scoped early
Industry-specific requirements are identified during scoping, so they shape the build rather than forcing a rewrite before launch.
- 04/
One team across six practices
When the build needs design, SEO or an AI integration, it comes from the same team - not a new supplier.
- 05/
Honest timelines and pricing
We quote what the work takes. If a date is at risk you hear it in the next standup, not the week before launch.
Delighting clients left and right.
1,030+ projects delivered for clients around the world — here's what a few of them have to say.
“Wizard Infosys did an exceptional job on my Shopify ecommerce store. They were able to understand my vision and bring it to life with their expertise in Shopify development. Their team was prompt, professional and provided ongoing support throughout the entire process.
“The Wizard Infosys team has been a great Shopify developer for us. Very knowledgeable in all areas of web development, and quick to offer simple solutions. Very responsive, they've been a great support partner for our website.
“The Wizard Infosys team exceeded all expectations on our site. Great company to work with! Extremely happy with the service and quality of work.
“The team is professional, enthusiastic, knowledgeable, and highly communicative throughout the entire process.
“A grade service! Very happy with the development work!
“I had an excellent experience working with the Wizard Infosys team. The WordPress website was delivered exactly as requested, with a professional design, clean layout, and great attention to detail. Communication was clear and responsive throughout.
“It was a genuine privilege to work with the Wizard Infosys team. The process and the quality of the final product were nothing short of exceptional, and on several occasions they went above and beyond to meet deadlines.
“Very easy to work with. Professional, hard working and fast to respond, and it helped my business loads — brilliant service. Overall 100% will work with them again.
“Brought the Wizard Infosys team back to redesign our WooCommerce store with 1,800+ products. Communication was excellent throughout, and they worked methodically to ensure zero disruption to a live store taking orders daily.
“Exceptional team who cares about their clients and goes beyond to make the website perform and maximize results. Really enjoyed working with them — A+ recommended.
“The Wizard Infosys team has been our go-to for everything related to our website for years now, as they're reactive and do great work. This job was no exception and we look forward to working together again.
“Always a great collaborative experience. We have completed many projects together and I am sure we will be undertaking more.
“The Wizard Infosys team is an absolute powerhouse of WordPress development expertise. Whether a simple website or a complex application with dashboards to control everything, they have the skills to exceed your expectations.
“In the future, I will undoubtedly continue working with the Wizard Infosys team. As an ecommerce novice I was unsure which platform to choose — they knew precisely what to do, from payment gateways to abandoned cart recovery.
“First and foremost, their WordPress knowledge is unparalleled. They demonstrated a profound understanding of the platform, promptly tackling any challenges that arose and consistently delivered top-notch solutions.
“We have been working with the Wizard Infosys team for two years now and all the time they give the best service.
Insights.
Questions about Ecommerce & Retail.
Answers to what clients ask us most before a project starts. Don't see yours here - just ask.
Contact Us01/ Shopify or WooCommerce - which is right for us?
It depends on your catalogue, team and existing stack. Shopify usually wins for managed simplicity; WooCommerce for full control on WordPress. We explain the trade-offs before committing.
02/ Can you migrate us without losing our rankings?
Yes - a full redirect map covering every legacy URL, tested in staging and executed the moment the new store goes live, plus search-visibility monitoring for the following month.
03/ Do you support B2B and wholesale pricing?
Yes, on both Shopify (via native B2B tools) and WooCommerce (via account-based pricing plugins), tuned to how your wholesale accounts actually order.
04/ How long does a replatform take?
A standard Shopify build runs eight to twelve weeks. Replatforms with B2B pricing or complex integrations typically take three to four months.
05/ Can you handle seasonal traffic spikes?
Yes - infrastructure, caching and checkout performance are sized for your peak, not your average Tuesday, as part of the standard build.
06/ What happens after launch?
You own everything, and we offer maintenance and growth retainers covering monitoring, patching, CRO and SEO with monthly reporting.