Local SEO.

WHAT'S INCLUDED

What this covers.

Google Business Profile setup and optimisation
Local citation building and consistency across directories
Location-specific landing pages for multi-location businesses
Review generation strategy and reputation management
Local keyword research and on-page optimisation
Monthly reporting on local rankings and map pack visibility

HOW WE WORK

A clear process from local audit to map pack visibility.

Five stages, each ending in something you can see, click or sign off.

01/
Local audit

We review your Google Business Profile, directory listings and where you rank on the map for the areas you serve.

DELIVERABLE
Local visibility audit
02/
Set up and optimise your profile

We set up and optimise your Google Business Profile and keep your name, address and phone number consistent across directories.

DELIVERABLE
Optimised profile and consistent listings
03/
Local keywords and pages

We research local keywords, optimise your pages and build location pages for each area you serve.

DELIVERABLE
Local keyword plan and location pages
04/
Build trust with reviews

We set up a way to ask happy customers for reviews and help you manage your reputation.

DELIVERABLE
Review request process
05/
Report on local rankings

You get monthly reporting on your local rankings and map pack visibility.

DELIVERABLE
Monthly report on rankings and map visibility

TECHNOLOGY & EXPERTISE

The right tools for your growth programme.

We choose what your team can maintain. If a simpler tool does the job, we will say so.

LOCAL
- Google Business Profile
- Google Search Console
RESEARCH
- Ahrefs
ANALYTICS & REPORTING
- GA4
- Looker Studio

LOCAL SEO FAQ

Questions about Local SEO.

Answers to what clients ask us most before a project starts. Don't see yours here - just ask.

01/ What is the difference between SEO and local SEO?

Local SEO focuses specifically on map results and location-based search, which uses different ranking factors to standard organic search.

02/ Do you help with managing reviews?

Yes, including a strategy for generating genuine reviews and a process for responding to them.

03/ How many locations can this cover?

From a single location to multi-location businesses needing a scalable location-page structure.